Barbara, a client of mine, needed a fresh logo that mirrored her personality – a touch of whimsy and humor. The aim was to evoke feelings of peace rather than sorrow. Sticking to the website’s color scheme of teal, blue, and purple representing suicide, police, and first responders, I curated a mood board. By utilizing the site’s colors, exploring different fonts, and incorporating images, I crafted a logo that exceeded her expectations.